Post by account_disabled on Jan 13, 2024 14:11:57 GMT 3
Brand happens on Google’s SERPs — not your website - Rand Fishkin But humans have a hard-wired negativity bias, and at some point every person or business is likely to find a bad review, unflattering article or some other negative content in the Google search results for their name or keywords. SerpClix can help! Your DIY Online Reputation Management (ORM) Secret Weapon Our unique crowd-sourced SEO service uses real human clickers to search for your keywords on Google and click on only the positive search results. This increases the organic click-through rate (CTR) of these positive results. (CTR is an important ranking factor) Boosting the CTR of these positive results helps them to rank higher in the search results, thus suppressing the negative content! Great service! Multiple keywords jumped up over 2 months. Highly recommended — this strategy seems to be overlooked by many. AP Andrew P.
USA Trusted by more than 10,000 businesses in 160 countries. Serpclix helps with your SEO Reputation 93% of search engine users never check the results on the second page or anything beyond. They form their impression based C Level Executive List on the ten search results on the first page. What if your brand search produces a negative review on the first page. Too many brands make the mistake of ignoring the importance of online reputation at their own detriment. By the time they realize their mistake, it’s already too long. That’s’ right! Your audience’s first interaction with you happens on the search results page when they search for the products that you sell or specifically for your brand. And, if one of those search results has something negative to say about you, then you’ve likely lost your audience forever. It’s estimated that the presence of a single negative article on the first page of search results can cost businesses up to 22% of their revenues. That number escalates quickly to a 70% drop in business when four of the first page results about you are negative.
So, when businesses start experiencing loss in website traffic, revenue, or reputation, it’s already too late. They try to muster quick-fix solutions that don’t work and ultimately lead to a crisis of reputation. Businesses – small, medium, and large – cannot afford to underestimate the importance of online reputation. Even physical businesses that do not cater to customers online must have a strong reputation management strategy in place. After all, their customers check everything from Google Reviews to Yelp Reviews (both of which can be negative) before deciding to visit their physical store. More Reasons Why Businesses Cannot Ignore Their Online Reputation 84% of shoppers trust online reviews as much as they trust personal recommendations A single star improvement in Yelp ratings produces a 5 to 9% increase in business revenues An estimated 75% of the brand value is derived from its reputation Online reviews influence 2 in every 3 purchase decisions And the most startling fact: Although an estimated 59% of businesses have previously faced a reputation crisis, only 54% have a strategy in place to handle them! When businesses that do not have an online reputation management strategy encounter a PR crisis, they are caught off guard and find themselves unable to tackle it.
USA Trusted by more than 10,000 businesses in 160 countries. Serpclix helps with your SEO Reputation 93% of search engine users never check the results on the second page or anything beyond. They form their impression based C Level Executive List on the ten search results on the first page. What if your brand search produces a negative review on the first page. Too many brands make the mistake of ignoring the importance of online reputation at their own detriment. By the time they realize their mistake, it’s already too long. That’s’ right! Your audience’s first interaction with you happens on the search results page when they search for the products that you sell or specifically for your brand. And, if one of those search results has something negative to say about you, then you’ve likely lost your audience forever. It’s estimated that the presence of a single negative article on the first page of search results can cost businesses up to 22% of their revenues. That number escalates quickly to a 70% drop in business when four of the first page results about you are negative.
So, when businesses start experiencing loss in website traffic, revenue, or reputation, it’s already too late. They try to muster quick-fix solutions that don’t work and ultimately lead to a crisis of reputation. Businesses – small, medium, and large – cannot afford to underestimate the importance of online reputation. Even physical businesses that do not cater to customers online must have a strong reputation management strategy in place. After all, their customers check everything from Google Reviews to Yelp Reviews (both of which can be negative) before deciding to visit their physical store. More Reasons Why Businesses Cannot Ignore Their Online Reputation 84% of shoppers trust online reviews as much as they trust personal recommendations A single star improvement in Yelp ratings produces a 5 to 9% increase in business revenues An estimated 75% of the brand value is derived from its reputation Online reviews influence 2 in every 3 purchase decisions And the most startling fact: Although an estimated 59% of businesses have previously faced a reputation crisis, only 54% have a strategy in place to handle them! When businesses that do not have an online reputation management strategy encounter a PR crisis, they are caught off guard and find themselves unable to tackle it.